Touch Screen Interactives - IBM z14 Launch
While at Centerline Digital, I worked on a team to design and develop two interactive touch screen experiences for the IBM z14 launch in 5 cities around the world.
Three interactive experiences were a part of a larger launch for the z14 launch. I was personally responsible for the information architecture, user experience, interactive design and UI design for two of the touch screen experiences, as well as the design of the subzones through out the show room. I collaborated closing with an animator, developer and project manager to stay true to the vision of the overall experience.
This experience allows the user to mix and match different viable services to create an app by choosing a 3D object that corresponds with an app. The end result displays what services are used to make an app viable, and gives the user an opportunity to use more cloud services to boost the score at the end.
This experience gives the user the opportunity to unveil a personality and behavior type based on how they arrange 3D objects on the screen. The end result compares those results with the information gathered at registration to reveal insights from the two, mimicking IBM Watson insight capabilities.