IBM COMMERCE IOS APP

Overview
While at Centerline Digital, I worked on a team to redesign an app to reflect the new messaging and branding of IBM Commerce, compatible with iOS8 and iOS9. The app is used to help sellers find relevant assets that can be utilized during the sales process

Audience 
- IBM Business Partners

Goal
Update design and development for app, optimized for iPhone and iPad. Integrate restricted asset sharing and downloads.

Tools Used: Photoshop
Agency: Centerline Digital
Role: Visual designer, interaction designer


DISCOVERY PHASE - Defining the need

This project consisted of rebranding an existing app when our client's messaging and branding was updated. My main objective was to update the iconography, ui elements and color palette, reflecting the new brand guidelines and giving the app a more modern feel for the over all application. We also needed to integrate updated IBM software analytics platforms to reflect the most up-to-date versions of the software.

The same list screen, with the old branding and new branding.

The same list screen, with the old branding and new branding.


DESIGN AND DEVELOPMENT - Solution

This project consisted of rebranding an existing app when our client's messaging and branding was updated. My main objective was to update the iconography, ui elements and color palette, reflecting the new brand guidelines and giving the app a more modern feel for the over all application. We also needed to integrate updated IBM software analytics platforms to reflect the most up-to-date versions of the software.